Grow Your Client Base with the Help of a SaaS SEO Agency

If your SaaS website isn’t appearing on the first page of client search results, chances are, your competitors are going to overtake you before you know it. 

SaaS is a competitive space, but there are steps you can take to boost your site’s rankings and it starts with finding a firm that specializes in SEO for SaaS companies. 

Search engine optimization can be a complex topic, which is why so many professionals pursue it as a full-time career. With the help of a SaaS SEO expert, you can skip all the jargon and jump right to quick wins.

How SaaS SEO Agencies are Changing the Game

It’s not difficult to find SEO resources online, but this doesn’t mean you can easily implement these tactics yourself. 

Software as a service is no longer a new concept, which is why the competition is fierce and search engine optimization has become a must instead of a nice-to-have.

If your goal this year is to reach your targets more quickly, now is the time to find a company that focuses on SEO for SaaS startups. 

When you work with a B2B SaaS SEO agency, you know that an expert is focusing on sending you more qualified leads, leaving you to focus on other aspects of your business.

The Benefits of SEO Consulting for SaaS Companies

With the help of a professional, you can look forward to better SEO rankings as well as these knock-on benefits:

An Increase in Organic Traffic

Your website is one of your most important digital sales channels, so use it to your advantage. By increasing your organic traffic using relevant, high-volume keywords, you can easily generate a higher number of qualified leads who are truly interested in what you have to offer.

Boost Your Conversion Rates

When you’re consistently driving more qualified leads to your site, one of the hardest parts is done. You can now focus on moving leads through your sales funnels using A/B testing, encouraging them to sign up for a product trial, or at least send an inquiry.

A More Attractive Bottom Line

By grabbing the attention of customers with a high-purchase intent, you’re automatically increasing your chances of trial sign-ups. These sign-ups are quick wins that can help you increase your revenue now and in the future.

Our Mission as a SaaS SEO Consulting Agency

To send you more qualified leads, more often.

Our team of SaaS SEO experts is focused on solutions that will drive company success. We use our in-depth understanding of search engine optimization as well as the SaaS space to bring you an effective strategy that’s tailored to your goals. These are just some of the reasons for our sound reputation as one of the most trusted SEO agencies for SaaS companies.

How SaaS Website SEO Can Help You Expand

  • It’s All Data. We base all of our strategies on detailed audience and website data as well as your current position in the market. This is what helps us create the best possible roadmap for your organization.
  • Custom Keyword Research. Keywords are an essential part of SEO, but you can’t use just any keywords. Finding the right combination is key to driving targeted traffic to your site and creating more relevant posts for your website and social media pages.
  • Make Your Content Work for You. Once you know which keywords you should be using, you’ll have a better idea of what your customers are looking for. This makes it that much easier for you to update your existing content. 
  • Prove Your Authority. Backlinks are another critical component of SEO. When your site is seen as relevant and informative, more sites will want to feature and link to it. Backlinking can further improve your rankings. 
  • Ongoing Competitiveness. Finally, there’s regular reporting and ongoing off and on-page optimization, which is what will help you stay ahead of your competitors over the long run.

What to Expect During the SEO for SaaS Startups Process

Once you decide to work with an agency that specializes in SaaS SEO services, this is the general process you can expect them to follow:

Stage 1: Getting to Know You. 

Any professional SaaS SEO agency won’t start working on any new project before they have a thorough understanding of a website, a brand, and what a business hopes to achieve.

Stage 2: Strategy Formation.

As mentioned, in order to create the most effective strategy possible, it’s important to do some research and collect the data that’s going to help your SaaS brand grow. 

Stage 3: The Approval Process.

Your SEO team will now take you through their findings and recommendations in order to get your feedback and approval.

Stage 4: Strategy Implementation.

We can now begin to optimize your site!

Stage 5: Feedback and Next Steps

The final step in the SEO optimization process is to track results and generate a final report. This report will outline any further changes and tactics that might be required.

Your Trusted SaaS SEO Marketing Partner

We understand how important monthly recurring revenue is to your business and we want to help you reach your goals. The reality is that SaaS brands cannot afford to ignore the importance of SEO, but this doesn’t mean they need to take the time to understand it – this is where we come in.

You can benefit from our experienced and qualified team of strategists, link-building specialists, and SEO writers to draw in the customers you want to speak to.

SaaS SEO Service FAQs

How Important Is an SEO Agency for Software as a Service Businesses?

If you search for some of your competitors on your preferred search engine and see them on the first page, they’re focusing on SEO. And if you are not appearing on the first page, preferably in positions 1 – 3, you’re losing out on a number of potential wins. A SaaS SEO consultant can help you outrank your competitors and attract more customers.

What SaaS SEO Strategies Should I Use?

There is no black and white answer to this because every brand’s needs are slightly different – this is because their clients and goals are different. By auditing your website, an SEO agency can identify where your website and your general online presence requires attention. The most appropriate SEO tactics can now be applied for the best results.

What Type of SaaS Brands Do You Assist?

We work with any type of SaaS brand and even though we are well known as a leading B2B SaaS SEO agency, we have worked with a number of B2C clients too.

Do SaaS SEO Firms Fall Under Inbound Marketing Services?

Yes, that’s correct. Search engine optimization is seen as an inbound marketing tactic because it drives organic traffic to your website. In fact, in the B2B space, SaaS SEO campaigns are a priority because of how much qualified traffic they generate, giving you a high return on investment.

What Do SaaS SEO Services Cost?

Because every SaaS business has different requirements, it’s difficult to pinpoint an exact cost without first determining what’s required. How competitive your industry and sector are can also play a role in the final cost of SaaS SEO services.

Categories: Online