Have you ever wanted to know the value of a website or specific domain? Perhaps you’ve always wondered what a internet giant like Google, Yahoo, or Facebook is worth? While the value of a website or domain is ultimately determined by what the buyer is willing to pay, there are some available tools that can help you get a good estimate of what your website or blog may be worth.
There are several free domain appraisal services and website or blog valuation tools that are very simple to use and can quickly spit out a valuation estimate by just plugging in the domain in question. These estimates are primarily based on traffic data, PageRank, the age of the domain, the number of pages indexed by the major search engines, traffic rankings from Alexa, Quantcast, and Compete, directory listings such as DMOZ or Yahoo! Directory, and the number of backlinks. However some of these merely just base your website or blog’s value based on the domain name only (i.e. its word count, length, etc.) Below is a list of some of those free appraisal services and tools that we’ve found thus far. Feel free to leave a comment at the end of this article to inform us of any more of these such free tools.
While the tools listed above are fun to play with, they don’t really give you an accurate indication of the site’s real worth. An alternative would be to use a professional domain appraisal service that will research the specific site and domain and provide you with a valuation estimate for a nominal fee. There are several domain appraisal services available including the ones listed below.
- GoDaddy’s Domain Name Aftermarket – select the Domains tab, click on “Appraise a Domain” under the “Auctions & More” subcategory
Domain appraisal services like those listed above may provide a better indicator of a site’s value compared to the free automated site calculators but what they can’t tell you is the annual revenue the site generates via advertising and sales (i.e. affiliate, products, services). Additional important metrics for accurately accessing a website’s value include the number of RSS and newsletter subscribers,
WebsiteBroker is a really great resource for how to go about evaluating a website for which you are considering selling or purchasing. They provide helpful tips for both buyers and sellers as well as useful information on how to promote your own site and add value to it. One tool that’s especially helpful is their Website Valuation Calculator that takes into account a site’s traffic, income, expenses, and much more to give you a real indication of what a site is actually worth. Unlike the domain appraisal services or website value estimators described above, you will need to obtain the pertinent information (i.e. sales, ad revenue, etc.) about the site in question in order to effectively utilize this tool. Oh, and if you’re seriously considering purchasing a website, don’t just take the site owner’s word for it when it comes to the its earning potential; demand receipts and pay stubs that verify the seller’s claims. You may also want to take a look at the website sales data we gathered from Flippa and the website value calculator that uses that data to provide fact-based website valuations.
If you have any favorite valuation tools, other than the ones listed above, that you think could be helpful to other readers, include them with your comments below. In addition, leave us some feedback on any of these tools or services after you test them out and let us know how accurate you think they are in predicting your blog’s real value.If you liked this article, please take this time to share it with your Facebook friends using the Facebook button (see Facebook post button to the left) or retweet it using Twitter (see retweet button to the left). You may also want to follow us or subscribe to the site to stay up-to-date with this article. If you'd rather follow us from your Facebook account, join our Facebook fan page or subscribe to our NetworkedBlogs profile.
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